The baraita in the final perek of Avot lists, among the 48 ways of acquiring Torah, the requirement of distancing oneself from
kavod ("honour"). It is well known that, if you run after honour, it runs away from you whereas, if you run away from honour, it will pursue you.
Mussar -- moral chastisement -- works in a different mode. People who most need it tend to run away from it, although they often run with all due haste if they think they have spotted an opportunity to administer it to others.